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PayTabs is taking payments to a new level at Seamless Middle East, Dubai

PayTabs is taking payments to a new level at Seamless Middle East, Dubai

PayTabs is taking payments to a new level at Seamless Middle East, Dubai

With businesses and companies getting increasingly digitized, the spotlight on online payments are shining brighter. And PayTabs as a leading payment gateway provider is making the lives of many virtual merchants convenient. To spread the word, it will appear on the Seamless Middle East, Dubai platform from 15-16 April at the Dubai Exhibition and Convention Center.

Payments Everywhere, PayTabs Everyware!

Though most businesses are aware of the benefits of a trustworthy payment gateway solution, there are others who are yet to join the bandwagon. As e-stores continue to mushroom in the Middle East every day, merchants undoubtedly need to ensure they receive their payments safely and quickly. And this is exactly what PayTabs promises and intended to showcase at the Seamless Middle East.

PayTabs will have the opportunity to connect with over 10,000 ecommerce companies, retailers and key providers and vendors from the payment industry. This is thanks to PayTabs state of the art 64sqm exhibition booth at the exhibition, which will showcase the firm’s innovative new products and services.

As a proud gold sponsor of the Seamless Middle East event, PayTabs plans to elaborate on topics like ecommerce, online retail payments and the retail ecosystem. This event is the perfect platform to share innovative ideas and the latest in technology and industry trends. On 15th April 2018, the Chief Digital Officer of PayTabs, will deliver a session on how online payments can be married to customer loyalty for greater customer experience and impact.

PayTabs will showcase its cutting-edge products including Ninja, FarahPay, Vera Pay and Juman.co as well. These programs are ideal for online merchants in varying industries who wish to embrace a simple and trusted payment gateway and open their business to the rest of the world. Interested retailers will receive live demos on how to utilize PayTabs services in the best manner through these programs, learn to manage transactions and invoices, and how to handle recurring payments. Moreover, some programs like Ninja will allow freelancers to refer PayTabs to other businesses and earn an income through the referrals.

Why PayTabs is the future of online retail?

As an intelligently developed online payment gateway, PayTabs lets e-stores receive payments from anywhere in the world in a very secure and hassle-free manner. It allows you to accept 168 currencies, manage your business digitally through a smart dashboard and its services are priced very reasonably too. The checkout process is simple, seamless and hence keeps your customers hooked till they make the final payment.

PayTabs is also easy to integrate with your platform and mobile apps, and it is PCI-DSS certified as well. Their dual layer fraud protection and 3D secure authentication systems are extremely robust and customer information is well-protected. Setting up an account on PayTabs is super easy too and a sales representative will get in touch with you to familiarize you with the gateway and its functioning.

Visit PayTabs at Seamless Middle East from 15-16 April 2016 and soon, you will be able to manage your business online keep track of payments and even receive financial progress reports that indicate how well your business is doing and what you can do to take it a notch higher with PayTabs!

5 Tips to Protect Your Business When Dealing With Payments

5 Tips to Protect Your Business When Dealing With Payments

Most of the credit card frauds that took place earlier were related to “card-present” cases. These days with adequate security procedures like EMV (Europay, MasterCard and Visa) chips to make transactions secure, something sinister is happening.

A new type of card fraud is emerging with “card-not-present” type of transactions. In such type of card payments, you are not physically swiping the card, but are using it on online platforms to perform E-Commerce transactions.

In order to deal with such type of card or identity theft, users are requested to get back to their credit card provider or the issuing bank for the reversal of the fraudulent charges. In the normal E-Commerce environment, where a buyer and a seller are involved, merchant is held liable for any fraudulent charges and they are supposed to reverse these charges.

These days, a new type of e-Commerce environment is emerging, where different buyers and merchants come together on a single platform. In this case, the platform-merchant relationship decides as to who is to be held responsible for frauds.

Recently, a trend is emerging where a swindler masks as a merchant and then they manipulate the platform to commit fraud before disappearing from it. In such cases also, the platform is held responsible for the fraud.

Now we’ll discuss what a platform owner can do to protect itself and its buyers against such frauds. Here are 5 tips to prevent such incidents and minimize the losses due to fraudulent cases.

Educate yourself on credit card fraud
There is no fixed modus operandi for credit card and other types of payment frauds because they are constantly evolving. Criminals in cyberspace use innovative techniques and latest technology to commit such acts. So what is recommended today may not be relevant in the future.

Constantly update yourself and keep on exploring newest fraud tactics. Employ latest technology and find the best ways to deal with the current threats efficiently. There are different types of frauds prevalent in the online marketplace today and these include buyer identity fraud, merchant identity fraud and merchant credit risk. Scammers can mask themselves as legitimate buyers and sometimes merchants as well.

Implement simple protection
To start with, employ the proven tools and techniques to avert fraud. For example, user data should be validated first with database companies like Equifax, Lexis-Nexis and Experian. You can also perform a history and credit check about the user, so as to make sure that he is a legitimate buyer or seller.

Do some social data mining
Entering into advanced fraud protection measures, social data verification can supplement our efforts to protect customers from fraud. We can perform data-mining from platforms like Facebook and LinkedIn. We can pull these social insights to validate user identity through them. Scammers can create fake social media IDs, but it doesn’t take much to find if it is their regular ID or if it is designed in a hurry in order to commit a fraud.

Use your instincts
If something sounds too good to be true, stay away from it. If someone offers a deal that they are going to pay for the project in advance and it sounds too good to be true, there is high probability that it can be fraudulent.

Don’t do dilly dallying
Frauds are inconsistent and unpredictable in nature. Sometimes, frauds do not take place for a long time and suddenly you observe a surge in fraudulent activities. So, regularly monitor these activities with the help of latest tools even if no fraudulent activity is detected on your platform. Always stay alert as fraudulent activities can come as surprise and hamper normal business activities. They can also affect your profits and employee morale negatively.

Should You Use Chatbots for Your Small Business?

Should You Use Chatbots for Your Small Business?

Automation is the way ahead, and businesses are beginning to realize that. One way or the other, companies are trying to automate as much as possible, thus minimizing the need of human intervention. So far, it has worked well. But while the big players reap the benefits of chatbots, can small businesses enjoy some of it too?

The answer is yes. Chatbots are not grand mechanisms suitable only for big conglomerates. Innovative yet simple, even a random blogger could use chatbots to be more efficient.

Analyzing the benefits

Here is how chatbots can improve things for small businesses:

1) Improving the reach

With chatbots, you can be there for your customers 24×7. Chatbots ensure that nothing, from interaction to complaints, go unnoticed. The interactivity goes a long way in growing the reach of your business and thus, the overall growth.

2) Simple to use

Many innovative ideas came and went without making a mark. The reason chatbots stuck was their sheer simplicity. Understanding chatbots is something that even the most non-technical person could do. While it is no big deal for a business-owner, it is an even smaller deal for the customers. In other words, using a chatbot is far simpler than many other ways of interacting with a business, which is why chatbots are fast gaining popularity among users.

3) Cheaper than you guessed

Once you get a chatbot, everything else is free of cost. Chatbots do not need lunch breaks, vacations or weekends. After the initial investment, you can have chatbots working 24×7 without worrying about their salary. Compared to humans, it is both more effective and cost-efficient.

4) Customizable

When we hear the word “bots”, we imagine pre-programmed robot texts that are boring at best. However, the new-age chatbots are anything but boring. Highly customizable, chatbots could be tailored to suit the specific needs of your customers. You have to program all the responses, of course. But from the user’s perspective, chatbots appear like cool agents who have a quirky response to everything.

Few things to consider

Chatbots are great, of course. But that doesn’t mean they are the solution to all your problems. There are some reasons why chatbots may not be the best solution for your business. Here are some:

1) Alienation from the customers

One of the biggest (and perhaps rightful) concerns small businesses have is getting alienated from their customers. Chatbots are great for programmed responses, but even the Machine Learning-powered chatbots could not hope to compete with the level of personal touch human interaction provides.

2) Not everyone’s cup of tea

One thing to keep in mind is that chatbots work best with B2C businesses, where template answers to predictable questions get the job done. However, in B2B companies where complaints are raised only in serious situations, chatbots are largely ineffective. Thus, big or small, the type of business largely defines the need of chatbots.

3) Skewed demographics

As a business owner, you would prefer your audience to be diverse (until and unless you are extremely niche-specific). However, chatbots have been found to be the opposite of diversity. Majority of chatbot users are teenagers, while an overwhelming majority are Americans. Restricting your audience to a single country and age group is not the most desirable outcome you might have hoped.

Conclusion

So, chatbots are not meant for everyone. But, for the large part, they are agents of innovation and effective in most cases. Especially if you are a B2C business that needs to be in touch with your customers at all times, nothing beats chatbots. In the coming years, we will see a growing use of automated tools for customer interaction. It is your chance to be part of the future, now.

How PayTabs and its Ninja are redefining the landscape of online retail payments dramatically!

How PayTabs and its Ninja are redefining the landscape of online retail payments dramatically!

PayTabs is a highly secure and very well-designed payment platform that lets online merchants accept funds instantly within 24 hours. And that happens without the issues of hidden fees or high costs. You can seamlessly and conveniently accept payments from all major credit cards from all countries both via websites and mobile applications. Your website developers can make the most of PayTab’s state-of-the-art technology solutions which can be easily integrated with your platform to ensure a wonderful customer experience.

There are many advantages that PayTabs has which makes it the ideal payment platform.

  • Quick Integration – You can fully integrate PayTabs with your platform within 24 hours and start receiving payments online safely.
  • Perfect merge of Global and Local services – The gateway accepts payments in 168 currencies from all over the world and conveniently allows shoppers to pay in their local currencies.
  • All business models are supported – The platform is capable of supporting multiple types of platforms and business models across the globe. All customers thus receive payment gateway services as per their local requirements.
  • Quick fund deposit – You can trust PayTabs with your money and rest assured that the deposits will be transferred to you within two business days.
  • Anti-Fraud protection – PayTabs has an inbuilt double-layered fraud protection system which works hard to prevent stealing of financial information and data related to transaction history.
  • Compliance with international standards – PayTabs is compliant with PCI and DSS when it comes to processing card transactions to protect your payment information.

About Ninja

Developed by PayTabs, Ninja is a one of a kind referral program. It was created to help individuals like developers, freelancers, and even online merchants profit from an additional income. PayTabs as a leading payment gateway appreciates the needs of local entrepreneurs in emerging markets in North Africa, Middle East, and the Asia Pacific. Though its digital payment solutions are available around the globe, they are simple and secure enough to suit business needs in every market.

And the good news is that Ninja partners can share the PayTabs mission and vision to boost their business and income in a whole new way. If you have the ability to promote PayTabs’ reliable payment solutions to your network and earn extra cash along the way, sign up today for Ninja. It’s very simple and you will get started in no time.

Close look at the 4-step Ninja journey:

  1. Signup – Provide your name, contact details, address, a copy of your id, professional experience and the reason for your interest in becoming a PayTabs partner. Click on submit and you are done with this stage.
  2. Complete Training– PayTabs is going to provide you training on how to promote the payment platform to people and businesses you know.
  3. Refer Business– There are 49 line of businesses that PayTabs accepts. You can promote PayTabs among any of these businesses.
  4. Start earning money– Earn money as these businesses integrate PayTabs as their payment partner.

The benefits of being a PayTabs Ninja:

  1. Network partner – PayTabs aim is to build a network of partners to make cashless payments a more widespread occurrence.
  2. Referral program – When you refer businesses to start using PayTabs so that they accept payments through this gateway, you can earn from every transaction thereafter.
  3. Learning team – You can now improve your skills and gain more knowledge on online payments with free training offered by this program. You can access round the clock support from the PayTabs local team as well.
  4. Flexible environment – Now, you yourself can decide how to manage your own time, business and revenue channels from anywhere, and at any time, without the need to report to a boss. Get to work on your own terms easily.
  5. Targeted Industries–If you are wondering what kind of businesses you can refer to use PayTabs, the list is long and includes 49 different lines of businesses. From retailers to apparel boutiques, schools, hotels, or airlines, you can refer them all.

To find out more on Ninja: visit our page today!

How Shoppers Browse and Buy Products Online & Offline

How Shoppers Browse and Buy Products Online & Offline

Whether you are an online business or an offline one, understanding how your customer browses and shops can help you bring in more traffic and boost sales. Making the shopping experience enjoyable and easy is the first step to building your brand reputation and getting loyal shoppers who keep coming back to you. So, here are a few things to keep in mind when it comes to crafting strategies based on shopper behavior.

Power of location

An offline shopper will usually go for a store that is near her home or on the way back from her workplace. Stores present in a shopping mall are also attractive. So, while picking a location for your physical store, make sure that it is close to your target audience and easy to find. But when it comes to an online shopper, location matters in a different way. This is because the shopper can buy products from anywhere in the world but they do prefer e-stores that have clearly mentioned shipping details. Those online stores that mention the location of the site, shipping rates, and where they ship, reel in more customers.

Shoppers want easy shopping

You need to make shopping easy for your customers, whether you are online or offline. Shoppers usually expect online stores to have a sensible layout, easy product categorization, simple checkout option, multiple payment modes and a safe payment gateway like PayTabs. The option of EMIs, the ability to shop round the clock and not having to carry purchased items home are other attractions of online shopping. In a physical store however, you need to have clearly defined aisles with properly grouped products for shoppers to like the experience. Express lanes and having more cashiers during rush hours can help too.

Everyone likes to have knowledge  

Buying any product without sufficient knowledge is something no one wants. Hence, in a physical store, the sales staff must be well-versed about all kinds of products. This is especially true in case of appliances, phones, laptops, baby furniture and so on. For an online store, shoppers find it easy if the products are well-described so that they can make an informed choice. Offering videos, blogs or guides are also great ideas to warm up to shoppers with information.

Looks matter!

Yes, it does, and for both offline and online stores. While offline shoppers like a store that is neat organized and has a stylish ambiance, online shoppers choose retail websites that have a smart layout and looks professional. If you have a physical store, introducing a particular theme that resonates with your products or using the right lights and right layout can help. For instance, a store selling beach wear can feature a storefront image that reminds you of a sunny beach vacation. Or a store selling kids’ items can be painted in bright and peppy colors to attract little ones. If you are an e-store, make sure your website uses elegant colors, a crisp font, a simple design and neat graphics. The customer should in no way be confused. Stay away from loud hues, different kinds of fonts, and too much information crammed onto one webpage.

Prices are vital too  

Make sure that your pricing strategy complements the kind and quality of products you sell as well as your marketing plan. Also, the prices you quote must justify the convenience of your store, its location, the kind of product knowledge it offers and how it looks. And this holds true for both online and offline stores.

Finally, though most businesses are going online these days to reach out to a wider audience, there are many brands that boast of physical as well as virtual stores. And by keeping the above points in mind, you can attract shoppers to all your stores!