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PayTabs and Payoneer join hands to fortify payments

PayTabs and Payoneer join hands to fortify payments
Mohab Partners & Partnerships 0

PayTabs and Payoneer join hands to fortify payments

A strategic partnership between PayTabs, the award winning, B2B payment service provider and Payoneer, the leading omni-platform for digital growth, aims to let extend to thousands of global merchants and small businesses in India with additional benefits in international payment transactions.

International Payments:
Cross-border payments have become mainstream with the advancement of digital payment technologies and the growth in e-commerce. It has emerged as one of the most prominent metrics to gauge the success of an online business. It is imperative for a business to ensure that their cross-border payments are handled securely and efficiently. PayTabs aims to provide such services to merchants in the MENA region and will enable Payoneer merchants to process payments globally with their e-commerce solutions.

According to World Pay’s Global Payment Report, e-commerce is expected to surpass $4.6 trillion globally by 2022. ‘Whatever we buy, whenever we buy, however we buy, the global consumer economy has become a Now Economy’, quotes the report. Proper management of cross border transactions ensure that the lag time between the payment of money by customers and the receipt of funds by the business is substantially reduced. Such management of funds ensures that the business remains liquid and chances of a cash crunch are minimized.

Payoneer: Pioneer in Cross-Border Payment Segment
Payoneer is a leading digital payment platform empowering business around the world to grow globally. Payoneer’s digital platform streamlines global commerce for millions of small businesses, marketplaces and enterprises from 200 countries and territories. Payoneer delivers a suite of services that includes cross-border payments, working capital, tax solutions and risk management to millions of customers including leading brands.
Leveraging on its global operations and banking infrastructure, Payoneer offers customer an easy and secure cross border payments solution. Payoneer supports over 150 currencies and delivers seamless commerce to customers at competitive rates.

PayTabs & Payoneer Collaboration
The tie-up is designed to create synergies by combining the expertise of two market leaders. These include merchants being able to enjoy direct deposit of funds into their business accounts, thus ensuring faster settlement turnaround for merchants. Owing to the elimination of intermediary banks, merchants will also be able to benefit from lower forex markup and charges so they can take advantage of more cost-effective settlements. PayTabs will also enable Payoneer merchants to process payments globally with its B2B e-commerce solutions. Small and medium businesses and service providers selling goods or services through their own websites to customers abroad will now have a seamless way to collect and move payments. For example, an e-tailer or service provider selling through his their own website to a customer cross border, will get an integrated product — a payment gateway — and settlement framework that would seamlessly settle funds into their local bank account. This is expected to especially benefit merchants, such as those providing education services through e-learning platforms or those which offer ayurvedic products or clothing and fashion accessories on their websites, to collect payments from individual customers overseas without having to worry about setting up a payments gateway, which is a costly and cumbersome process.

Whether you are looking to expand your business to new countries or are planning on tying up with new platforms, Payoneer and PayTabs are here to assist in your endeavors.

6 years ago
What Does the PayTabs Payment Platform Mean for Your Business?
Mohab Growth Hacks 0

What Does the PayTabs Payment Platform Mean for Your Business?

Online payment gateways are vital for the smooth functioning of e-commerce companies. Without this service, e-businesses would not be able to able to accept and process payments from their clients, thus jeopardizing the growth of their operations. It is highly crucial that internet businesses pick their payment gateway providers with utmost care as any snag in such services may cause massive losses to not only the business itself but also to its clients. With PayTabs, you can ensure that you get the best services at just the right price. Following are some of the ways in which PayTabs can help you in boosting your business efficiency.

Integrated Services: PayTabs offers a one-stop solution for your payment processing requirements. Its system is highly adaptive so as to ensure that you are able to customize the operations to meet your requirements. The service can be easily integrated with your website and provides seamless offerings. The system allows you to accept payments in 168 different currencies, making it highly recommended for businesses with cross-border operations. It also comes with a smart dashboard so you can manage different parts of your online business from one centralized place. This dashboard will help you in achieving efficiency as now you can take a quick glance at your different business operations in one place.

Safe and Fast: While deciding on an online payment system, it is important to ensure that it provides encrypted and secured payment processing. This is because online payments involve the exchange of highly sensitive information including bank details, credit card numbers and private identification details. PayTabs is PCI DSS certified, which means that the system provides secure processing services. The system also has anti-fraud measures in place so that you can carry on your business without worrying about falling for scams etc. Owing to its transparent operations, PayTabs has emerged as one of the most reliable online payment processing systems around.

Scalable: Businesses do not remain static, and rather evolve over a period of time. The mark of a good online payment system is one that can grow with your business, with minimal disruption in the operations. The PayTabs system is mainly designed for small and medium enterprises and so is ideally suitable for startups and budding businesses. However, it is also flexible enough to accommodate your requirements when your enterprise has grown to the next level. PayTabs offers straightforward payment systems which makes the transaction process simple and convenient for your clients.

Economical: Online payment processing systems are currently in the growth stage and are being equipped with new features every day. While it is important that your payment processor provides state of the art and modern services, it is also vital to keep the cost factor in mind. Different payment gateways offer different kind of fee plans. PayTabs aims to provide the best possible services at the optimal costs to its clients and therefore offers customizable payment plans. The fees paid to PayTabs covers a wide range of expenses such as set up fees, recurring fees and support fees. The pricing of PayTabs is entirely transparent so that you know beforehand how much you need to pay. With PayTabs, you can avoid facing hidden and surprise charges.

Value Added Services: While the main task of an online payment gateway is to process payments, but these providers may also offer a host of allied services. PayTabs strives to provide a holistic experience to its clients and thus offers different promotional schemes frequently. The payment system collaborates with a wide range of merchants and businesses so as to offer a wide array of value added services to its clients. Such value added services vary from discounted pricing to specialized outreach programs. Your business can benefit immensely from these professionally designed targeted services. With PayTabs, you not only provide the best services to your clients but also grow your business using unparalleled offers provided by the payment gateway.

PayTabs has grown exponentially in a short period of time. With its wide reach and customer centric business model, PayTabs has carved a niche for itself in a highly competitive market. You can also make your business grow with the help of PayTabs and its specialized bouquet of services.

6 years ago
Top Tips to keep your Customers Engaged
Mohab Customer Experience 0

Top Tips to keep your Customers Engaged

Customer engagement is a critical function for any enterprise and is required for taking the business to a new level. It defines the relationship between your clients and your company. With increasing consumer awareness, the businesses are now required to be more proactive in engaging their customers. A successful business needs to anticipate its customers’ requirement and provide them with an appropriate experience. However, it is important to not only engage customers once, but also to keep them engaged for long, so as to build a loyal client base. Here are the top tips to help you achieve this target.

  • Know your Market: In order to create a memorable experience for your clients, it is vital that you know your target market inside out. You need to identify the defining features of your clients, so as to design customer oriented engagement strategy. You can use analytics for this purpose as the thorough analysis of traffic to your website may provide deep insights. The key is to know the factors which motivate your target market to make a purchase decision. Once you have identified your desired client segment and their features, you can modify your existing strategies or design new ones to attract these clients. It also helps to personalize the experience for clients so as to give them a sense of exclusivity.

 

  • Use Social Media: The advent of social media has been both a blessing and a challenge for businesses. But with just a little attention and careful administration, you can use social media to create meaningful experience for your clients. Social media is one of the best channels to share your story with your target market. This strategy comes with an added human touch and thus is able to have a deeper impact. Make sure you are using relevant images and videos to further reinforce your message. Social media websites and apps may also act as a platform for your clients to interact with each other. As word of mouth is one of the best kinds of promotional strategies, do not overlook this opportunity.

 

  • Personalize the Experience: Personalized interactions help businesses build more a sustainable relationship with their clients. While it is vital to understand the entire market, it is equally important to strive and provide a unique experience to individual customers as well. You can do this by adding more dynamic content to your messages. For example, the messages may be coded in such a way that they are addressed to individual clients by their names. Businesses may also approach their clients at a more personal level by sending them auto generated birthday or other relevant anniversary mails. Such interactions may also provide you with valuable data which may be mined for providing better products and services to your clients.

 

  • Make the Entire Team Work: Customer engagement is not a task that can be solely entrusted to your marketing team. In fact, for providing a holistic experience to your customers, it is advisable to engage your entire team. The team may include people from diverse departments including customer care section. The strategy for engaging customers should move beyond mere selling or marketing of goods and services. The businesses need to adopt customer centric approach so that they are in tune with ever changing customer preferences. Once you have your finger on your customers’ pulse, you can design an immersive experience for them.

 

  • Use Analytics: While businesses should aim to create a human bond with their customers, the use of new technologies may also enhance the overall performance of strategies. Analytics will help you mine the data in a more structured manner and may provide you with information which may otherwise not be collected. There is a wide range of analytics tools available these days, which can meet all your budget constraints. These tools can help you in building dashboards and generating reports. You should also note that analytic tools are not only quantitative in nature but may also be qualitative.

Customer engagement is all about creating new ways to remain in touch with your client base. This may require creative thinking and substantial investment in resources. However, properly designed customer engagement strategies can provide a substantial boost to your top line growth.

6 years ago
Top Tips to Increase your Online Sales
Mohab Growth Hacks 0

Top Tips to Increase your Online Sales

Achieving strong top line by growing online sales is one of the biggest targets for any business. Whether you are running a small shop or a complex high profile enterprise, the optimal utilization of online channels may help you immensely in achieving this target. Here are some of the pointers which you need to pay attention to for ensuring that your revenue sees substantial upside.

  1. Boost Your Leads: Leads are simply the visitors to your website who have shown their interest in your offerings. The main characteristic of a lead is that they provide you with personal data, their contact details and their consent to send them more information. If you are looking to boost your online sales, then it is important that you fully utilize the leads available to you. Some of the most important methods for accumulating such leads are through email subscriptions, online contact forms or website registration. Whatever is the source of these leads, you can use these to achieve your target of higher sales. Further, the information collected through this route may also help you in your analytics program and aid the process of making more informed marketing strategies.

 

  1. Focus on Conversion Rate: While the exact definition of conversion rate would depend on the outcome you expect, but in this case it may be described as the number of visitors to your website who actually end up purchasing the product or the service. So, while you should aim to increase the number of leads or visits to your page, you should also endeavor to convert such leads into actual revenue. This ratio will also help you determine the quality of website traffic generated by your marketing efforts. There are a number of actions you may take to improve the conversion rate. These actions include changing the layout of your website among other things.

 

  1. Control Your Bounce and Exit Rate: Analytics may help you in determining bounce and exit rate for your websites. Both these metrics point towards the existence of different issues with the shopping experience at your website. Bounce rate is the percentage of people who leave your site after visiting just one page while exit rate refers to the percentage of visitors leaving your website from a specific page, irrespective of the number of pages visited by them. Such bounce and exits are wasted opportunities which could have been converted into revenue with appropriate actions. It may be useful to undertake detailed analysis approach to unearth the reasons behind high bounce and exit rates.

 

  1. Simplify your Website: The design and layout of your website is an important factor which can have heavy impact on different metrics such as conversion rate and bounce rate. A large portion of such exits and bounces are due to confusing website layout and complicated processes. While it may seem counterintuitive, but providing relatively lesser options may help in keeping things simple for the visitors. It should also be ensured that the visitors are not required to follow complicated procedures for checking out and making payments. Simple website and checkout processes are vital for achieving high conversion rate as these are easier to navigate.

 

  1. Provide Call to Action: A Call to Action (CTA) is the element which urges the visitor to undertake a specific act or step. It may range from ‘Subscribe Now’ to ‘Buy Now’ appeal, depending upon the main aim of the business. However, in all such cases, the personalized Call to Action tends to bring about the best results. A customized CTA highlights the relevance of the product or service to the customers’ needs and therefore is more likely to be successful in achieving its target. It is important to avoid using jargons or generic CTA buttons. Such personalization may be done by changing the language or by modifying the content of the page.

 

These pointers are some of the most important steps you can take to enhance your online traffic and revenue. However, depending upon your business objectives, several other courses of actions may also be useful for you. The key is to identify and analyze the unique features relevant to your business and then work on them to hit higher targets.

6 years ago
What is Important for Startups – Products or Sales?
Mohab Growth Hacks 0

What is Important for Startups – Products or Sales?

Whether a business should focus on perfecting its products or on boosting sales is the eternal question faced by entrepreneurs. The dilemma has given rise to the concept of Minimum Viable Product or MVP where instead of trying to wait until the product is in faultless stage, the business decides to market it and continues with the improvement process. Here are some of the thoughts to help you decide whether your business should strive for the perfect product or for higher sales.

  • Focus on Product: It is believed that a large number of companies fail due to different factors related to their products or services. In many cases, the companies launch products nobody had demanded. In other cases, the product may simply not be up to the mark, that it may not serve the function it claims to serve. Therefore, it is important to understand the market and its requirements. The business should then focus on developing a product which can meet the market needs in an efficient manner. The firm may decide to launch the product with certain key features and then may continue to fine-tune it. For startups, product improvement is a continuous, never-ending process.

 

  • Work on Value Added Services: As important as it is to get the product just right to fulfill customers’ requirements, it is also imperative that proper attention is paid to allied services such as logistics, after sales care, etc. For startups, liquidity and funds are highly crucial factors, forcing business to release the product as early as possible. In such cases, the enterprise may enhance customers’ utility by providing them with value added services. Empathetic customer care services can lead to higher customer satisfaction by addressing several concerns and issues. With the help of add-on services, the business may be in a position to launch the product at an early stage and still gain loyal following.

 

  • Business Life Cycle Stage: The decision regarding the product launch is dependent on several factors including the life stage of the business. For a startup, cash inflows are highly important as these enterprises are generally dependent upon outside funding for carrying out their operations. For early stage ventures, it is a matter of survival to get a product in the market so that a steady stream of revenue may be generated. This stream is then used for meeting various expenses of the organization. So, while a mature business may delay the launch of the product till it is perfected, new and fledgling organizations are bound to follow the concept of Minimum Viable Product.

 

  • Test the Market: As a young business, you might be tempted to get your product out in the market. However, apart from the product and its features, it is also important to gauge the maturity of the market. This implies that the market should be ready for the product. Any product, if launched in a pre-mature market, is bound to fail. One of the biggest examples in this regard is the various early attempts made by technology companies to launch smartphones. However, these launches failed as the markets were not mature enough to accept smartphones. Further, the infrastructure required for proper functioning of the phones was also not available. Therefore, ensure that the market is ready for your product.

The crux of the discussion is that a startup requires both a perfected product and sales revenue. It is the striking of balance between these two goals which ensures the long term survival of an organization.

6 years ago