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How to Attract Millennial Shoppers to Your Online Store

PayTabs
Mohab Ecommerce 0

How-to-Attract-Millennial-Shoppers-to-Your-Online-Store

Millennial customers have transformed the modern shopping scene in dramatic ways. This is the generation that has witnessed rapid technological development while growing up and is extremely comfortable using the latest digital innovations. So, to ensure that your online business thrives, it is important that you prepare your strategies keeping these millennial customers in mind.Why? Well, this generation shops for almost everything online, from clothes and books to movie tickets, insurance and even expensive jewelry. Now, if you are worried that this task might be easier said than done, the simple tricks mentioned here can help you out.By following these, you can reel in more millennial shoppers, build a solid customer base,and realize more profits in no time.

Personalize the Experience: Millennial shoppers believe in unique experiences and ultimate convenience. Therefore, it is important that your online store is able to provide them a unique ambiance. The overall user experience needs to be personalized in a holistic manner. In order to implement the process, you should define your target market first. Your website design, your curated items and customer accounts should be designed accordingly. You can further enhance the experience by displaying your client’s name when they login to your site. It is also recommended that you send the promotional mails directly addressing the clients by their names, thus making the experience more personal to them. The content and graphics in such mails should also be personalized as much as possible.

Use Multichannel Strategy: While millennial shoppers are super comfortable with technology, it is only natural that they will not stick to one particular channel. In order to capture their interest and keep them engaged, it is important that your online business adopts a multichannel strategy. In simple terms, multichannel strategy incorporates both marketplace and digital marketing strategies. You should also optimize your website for different screen sizes, ranging from tiny phones to big screen computers. As more and more people are moving towards mobile shopping, your website should be tweaked to suit handheld screens. Further, your website should be easy to load even on slower networks. You should also work on your supply chain and it should be properly integrated with your online and offline stores.

Invest in Social Media: Most online shoppers throng to social media platforms before making any purchase. They do it to gather more information, seek advice and to find a connection with the business in question. Therefore, it is important that you bolster your online media presence. It will help you build your brand value as well as engage your target market. Social media can also be used for addressing various issues faced by your clients and for disseminating important information. Today, there are several social media sites available such as Facebook, Snapchat, Twitter,etc. You should ensure that you have a comprehensive strategy regarding the use of social media, so that all these platforms provide a cohesive image of your business.

Enhance User Experience: Millennial customers put a premium on experience, and so, you need to ensure that your business is capable of providing a holistic ambiance to them. The strategy for ensuring customer satisfaction needs to be comprehensive so that various facets of the business are involved. It may start with your online store layout where the color scheme, placement of items and curation is done with the aim of enhancing user experience. Another important aspect of excellent user experience is the integration of different services. The payment system should be simple and secure while the cart checkout system needs to be intuitive. Overall, different systems running the business should work in tandem, to ensure that the customers get a seamless experience.

Be Dynamic: Millennial shoppers quickly adapt to changes and are highly dynamic. In order to keep them interested, it is important that your online business practices the same formula. For example, you can reset your product line frequently to offer new items to your clients. You may also seek to tweak your website design to keep it looking fresh and attractive. However, you should also ensure that such frequent changes do not change the basic structure of your business. Also, these changes need to be intuitive, to help customers navigate through them easily.

To conclude, the millennial generation can prove to be an excellent customer base, provided your business is able to adopt dynamic practices to suit their changing requirements. With the above guidelines though, you can make your online store more suitable for millennial shoppers without wasting much time.

5 years ago
PayTabs
Mohab Partners & Partnerships 0

PayTabs-Collaborates-with-Nazeel.net to-facilitate-payments-in-the-Hospitality-IndustryPayTabs, a leading payment solutions provider in the Kingdom of Saudi Arabia, is now collaborating with Riyadh-based Nazeel.net, a cloud-based hotel management software and systems provider, to offer cutting-edge payment services to its clients. The new and promising tie-up is expected to be especially useful for hotels, motels, chalets, resort chains and real estate sectors. Here is a closer look at the many benefits arising from the association:

  • Teaming Up with the Best: net is an undisputed leader in the hospitality sector, with over 45 percent market share in the kingdom. In fact, it books 23 million hotel nights annually through its platform. With its unique leadership position, Nazeel.net can provide advanced solutions to its clients. Over 4,300 hotels have already expressed their faith in Nazeel.net for managing their properties. And the collaboration with PayTabs will further allow the clients to benefit from novel payment solutions and business tools. The long-time expertise of Nazeel.net will help the businesses in attaining maximum efficiency and optimality. The synergies generated by Nazeel.net’s hotel management software and solutions and PayTabs’ payment solutions will help clients attain greater convenience.

 

  • Customized Solutions: The collaboration seeks to empower the hospitality industry in the region, by making the payment system simpler, faster, and more secure. According to the data published by Global News Wire, the Saudi Arabian hotel industry is driven by rapid economic growth, the development of real estate projects investment, and innovative constructions. These factors are driving tourism in the region as well, which is expected to fuel the growth in the hospitality industry.

 

  • Global Edge: The region is expected to attract visitors from all over the world. The kingdom is especially looking to increase the number of Hajj and Umrah tourists. These two streams are the prominent sources of visitors in the region. According to an estimate, there were 19 million such visitors in 2019 and the government is now looking to increase the number to 30 million by 2030. These visitors come from different countries, and thus, require hospitality establishments to deal in a wide range of currencies. PayTabs, with its new collaboration, will be able to offer digital payment solutions to hospitality services providers in the region. This move will lend a global touch to their operations.

 

  • Operational Dashboard: The collaboration will prove to be especially helpful for businesses that are planning to take their operations online. This shift can help enhance their revenues and returns. PayTabs and its collaborator Nazeel.net can help in setting up the business’s payment gateway in an easy manner. With the help of Nazeel.net’s specialized dashboard, hospitality management companies can easily manage their daily operations. From a single window, they can enjoy a bird’s eye view of all their business operations, giving them better control. The business owners can also select the frequency of their reports. Whether they are looking for hourly reports or weekly, this system is all set to provide them with relevant details.

 

  • Innovative Payment Solutions: Together, PayTabs and Nazeel.net are in a position to provide unique and innovative payment solutions to hospitality services providers. The robust technologies used by PayTabs will not only ensure that the businesses are able to process their cash flows promptly, but also help them boost their own and their clients’ security. The promptness of processing will help businesses to maintain their liquidity, while the security measures will keep sensitive data away from prying eyes. Ensuring safety of the data will also allow hospitality businesses to build a reputation in the market and create a niche for themselves.

 

PayTabs and Nazeel.net together aspire to facilitate digital hotel bookings and reservations in KSA. They are wholeheartedly working towards achieving the Saudi 2030 vision of cashless payments.

5 years ago
PayTabs
Mohab Partners & Partnerships 0

PayTabs-&-Zid-partner-for-integrated-e-commerce

Running an e-commerce store requires two main components – great online visibility that will attract more customers and secondly, a secure and robust payment system that will ensure that your customers can pay you easily and you can receive online payments from anywhere safely. Finding the right tools to set up your online store and finding the right payment gateway to accept payments are crucial for the success of your business. Luckily, you don’t have to worry about where to find the best of these two services.

In an effort to expand the scope of its services, PayTabs, the leading payment processor operating in the MENA market, has joined hands with Zid, which offers a complete ecosystem to build and operate an online store. Merchants will now be able to access PayTabs’ best-in-class payment offerings and global reach as well as Zid’s e-commerce solutions to enjoy better sales and online visibility.

PayTabs allows businesses to transact in 168 different currencies, helping them to expand their global footprint. It also maintains its market lead by employing cutting edge technologies and forging new alliances.

The Collaboration

This collaboration will allow PayTabs to offer its payment solutions to 4,000 online stores. Zid is focused on offering its services to retail businesses in e-commerce sphere. The service provider currently works with over 2,000 retailers, engaged in over 14 sectors in retail market. The company has developed expertise to provide specialized services to help these businesses with varied requirements. Zid provides an entire ecosystem of services to help a business enter the e-commerce segment and sustain itself.

Zid can help the businesses set up their online stores, without requiring to be familiar with coding and all the other technical stuff. It lets startups build online presence in a simple and straightforward manner. Once done with setting up an online shop, entrepreneurs can focus on forming networks and collaborations. This is yet another area where Zid’s services can be an asset to any organization looking to capture a share of the emerging online market.

The partnership between PayTabs and Zid will ensure that their customers receive a wide range of services under a single platform. With their end to end offerings, the collaboration is designed to provide seamless services to help small businesses kick start their online enterprises and then grow in a sustainable and efficient manner.

About Zid

Zid is an online solution provider which helps businesses in growing their presence online. It helps in a variety of ways with its wide range of services. Zid has completed over 500,000 orders till now while its sales volume has crossed SAR184 million. With over 850 training and consulting hours, Zid has considerable experience dealing with diverse problems and issues faced by the businesses. The firm specializes in providing services and consultancies with regard to online transition of the businesses. It also offers a variety of payment options to help your firm grow internationally by letting you accept the payments in different currencies and in different countries. Further, it also allows its partners to offer cash on delivery payment option to its clients, which is fast becoming one of the most important payment methods for online customers.

As Zid aims to become one-stop solution provider for online businesses, it arranges logistics services for the clients. With its varied collaborations, the clients can pick their preferred delivery partners for achieving efficiency and economy. Further, Zid also aids businesses in managing their inventories with the state of art tools.  Overall, Zid successfully integrates technology and business savvy to allow firms in capturing online market.

5 years ago
PayTabs
Mohab Growth Hacks 0

Fintech-Companies-Can-Help-Small-Businesses-in-Multiple-Ways

Technology has played a big role in revamping the business sector in recent times, by providing innovative small business solutions. However, it has been especially helpful for small businesses, by aiding them with a wide range of functions. As small-scale businesses generally have access to limited resources, the use of technology can help them optimize resource utilization. Fintech or financial technology is mainly concerned with the proper utilization of funds and management of finances of an organization. So, here is a close look at the different ways in which fintech can help take your small business to a whole new level.

A Chance to Adopt Payment Gateways: The ability to accept online payments is crucial for small businesses nowadays. This is because customers are more inclined to make payments through digital routes such as card payments, online banking, and wallet payments. For such online payments, you need to engage the services of an online payment processor. And a reputed fintech company can promise you exactly that.A reliable payment gateway will be fast, efficient, safe and easy to integrate with your website or e-store. It will have no hidden fees or charges.Such a payment processor will also have good reviews in the market.Plus, you might get to try out a demo session before signing up for it.

            Also Read:5 Common Payment Processing Challenges Small Businesses Face

Simpler Payment Processing: Fintech also allows you to simplify the way your clients transact with you. Customers now prefer making payment through cards, be it debit, credit or a gift card. Such digital payments are not possible without the use of fintech tools or solutions. With the help of technology, you can prepare your business to accept a wide range of cards through payment gateway solutions. Further, your business should also be ready to accept other forms of digital payments such as wallet payments and mobile payments. The use of fintech tools will help you in setting up these systems. If you run an offline small business, then the latest fintech tools can help you get rid of old and bulky payment machines.

Better Customer Engagement: Fintech solutions can not only smoothen out the transaction process, but can also help businesses gain better consumer insights. With the help of these tools, you can gather data about the preferred mode of payment of your target market, their payment patterns, and other relevant details. Such data can help you design proper small business solutions. Your fintech apps can also allow you to interact directly with your clients with regard to their financial transactions. Many such apps have the feature to integrate your social media hangouts with your financial payment system. You can also design your marketing campaign and feedback system with the help of this integration.

            Also Read:Payment Gateway for Small Business

Automation: The use of fintech apps will allow you to automate your systems. You can undertake such automation on your own or engage the services of specialist services providers. As small businesses may not be in the position to hire accountants, it is advisable that you negotiate with your online payment processor as they may provide you with an automatic accounting feature. It is important to choose your online payment processor carefully as the good ones offer a wide range of financial services. Some of the most prominent types of services provided are streamlining of expenses, ability to accept foreign currencies, and real time record updating.

Secure Features: Security is of utmost importance for small businesses, especially when they go online. Security not only refers to the security of physical goods, but also of the intangible data such as personal and sensitive information of their clients. Fintech tools help small businesses conduct online transactions through robust payment gateway solutions and ensure that the data collected while processing these transactions is kept safe and secure. This will help small businesses add more volume to their revenue as they will be able to establish a dedicated customer base.

            Also Read:Five Payment Processing Challenges For Small Businesses

So, if you are looking for an effective technology solution for small businesses, fintech companies are your best bet. They can help infuse transparency and efficiency into your daily operations, without incurring significant expenses and outgoings. Optimal use of fintech tools and solutions can help small businesses provide more security features to their clients as well.

5 years ago
PayTabs
Mohab Growth Hacks 0

Smart-Ways-to-Protect-Your-Business-Against-Chargebacks

The current pandemic has forced many businesses to go from offline mode to online mode, as social distancing rules and phased lockdowns are still in place. The transition involves a steep learning curve as there are several new elements which businesses need to take care of when they are operating online. Chargeback prevention is one of the most important aspects you need to be careful about. It is one of the most frequent issues an online business needs to deal with. Here are some pointers which can help you navigate through this problem and carry out your business efficiently.

But First, What is a Chargeback?

The simplest explanation of chargebacks is that these are disputed transactions. If a customer raises concerns about the validity of any charges on their credit card, then the merchant is required to reverse the transaction. Such reversal is known as chargeback. While chargebacks are important so that the clients are not saddled with unwarranted payments, such charges can interfere with efficient operations of your business. An online business should try to keep such chargebacks to a minimum and offer relevant features to protect payments. Such charges can not only lead to financial losses but also the wastage of other resources, such as time.

            Also Read:Five Payment Processing Challenges For Small Businesses

Tips to minimize chargebacks

Choose an Online Payment Processor Carefully: Online payments form the backbone of a digital business. Since these payments are carried out by specialized processors, it is important that you partner with reliable service providers. Your processor should possess an impeccable track record. They should also be ahead of the curve when it comes to security of the transactions. You should check whether your processor can deploy the latest anti-scam and anti-phishing software. Online scams are one of the biggest reasons behind chargebacks. By eliminating the risk of frauds, you can also minimize the chances of chargebacks. Such processors can help you in implementing proper chargeback prevention measures.

Choose Appropriate Transaction Descriptor: If you are wondering how to handle chargebacks, this is one tip you should remember. Chargeback requests are generally initiated when a customer is not able to recognize particular charges on their credit card statement. So, ensure that your transactions appear in a familiar name to avoid the risk of accidental chargebacks. Instead of registering with the online payment processor in the name of your parent company, you should register with the trade name, which is the name known to your clients. So, if you are facing frequent chargebacks, you might want to get in touch with your online payment processor to see how you appear in your clients’ credit card statements. In case of any issue, get it fixed to avoid hassles.

            Also Read:These 10 things will help protect your Ecommerce Business against fraud

Build a Rapport with Your Clients: Businesses that build a strong relationship with their clients are less likely to face chargeback requests. One of the most effective ways to do this is by offering prompt customer services. If your customers are able to contact you and get timely resolution of their issues, they will be less inclined to take the drastic step of claiming chargebacks. It is also important that you do not add any unexplained charges on your bills. Transparent billing practices ensure that your clients have proper payment protection. Total honesty will lead to fewer small business chargebacks and a bigger base of loyalists.

Optimize Your Business Processes:Lax business processes may also lead to chargebacks. If your shipping duration is too long, the customers may not receive their products on time and may demand chargeback. Further, goods arriving in damaged conditions or not as per the description may also lead to chargebacks. In order to avoid such hassles, ensure that your business practices are up to the mark. You should maintain a clear line of communication with your clients. It is also a good idea to provide frequent updates about shipping milestones. If there is any problem with the product, it should be rectified accordingly, so that a chargeback is not required.

            Also Read:How to retrieve your money from a not-so friendly fraud

To wrap up, financial discipline is essential for any business, especially when it comes to chargeback prevention. These anomalies should be minimized so that the business can run with maximum efficiency. And by following the simple steps mentioned above and collaborating with reliable online payment processors, you can minimize the risk of chargebacks.

5 years ago